What you should expect from a full-service
digital marketing agency.
What you should expect from a full-service digital marketing agency.
- Increase Demand
- Fill Your Sales Pipeline
- Improve Customer Retention
- Enable Sales to Close Deals
- Elevate Your Brand
- Increase Your Sales
- Fill Your Sales Pipeline
- Improve Customer Retention
- Empower Sales to Close Deals
- Elevate Your Brand’s Perception
- Simplify Education for Everyone
Do any of these challenges sound relatable to you?
Solutions for your Business
Demand Generation
We collaborate with you to create customized solutions for nuanced customer journeys.
- Bulk Email, SMS, and Direct Mail Delivery (Inbound)
- SEO, Social, PPC, and Syndicated Content Channels (Outbound)
- Copywriting and Content Development
- CRM and Marketing Automation
- Attribution, Segmentation and Routing
eCommerce
We create customer experiences that maximize your online potential and your profits.
- PPC Advertising
- Conversion-Optimized Pages
- Sales Pipeline Design and Implementation
- Order Fulfillment Systems
Content Marketing
We translate your brand into useful, meaningful content.
- Design and Develop Content that Informs, Educates, and Entertains
- Web Copy, Blogs, Articles, Infographics, Case Studies and Whitepapers
- Video, Webinars, Interviews, Events, and PR
- Leverage Content Across Channels
Portals
We build portals to fit your needs, freeing you from the limitations of a predefined system.
- Sales Enablement Training with tracks for sales reps and sales engineers
- Customer Training with slides, videos, and onscreen walkthroughs
- Support Portals with downloads filtered via permissions at company or user level
- Full-Blown Learning Management Systems with quizzes, exams, and professional certificates.
Email Marketing
Engage and interact with leads, customers, and stakeholders.
- List Building
- Monthly emails to retain engagement
- Repurpose Existing Content
- Work within Your Chosen Platform
- Nurture campaigns
Conversion Optimization
- Defining Conversion
- Email Subscriber w/double opt-in
- Phone Call
- Form Submission
- View Video
- Best Practice-Based Tactics to Increase Likelihood of Conversionsthe next step
Metrics
Gain meaningful insights from user data.
- Site Traffic with Google Analytics
- Conversions
- Traceable Phone Numbers(s)
- Form Fills
- Video Views
- Goal Tracking in Google Analytics
Skills and Services
We have more than 20 years collective experience designing websites, ecommerce catalogs, custom web portals and mobile experiences.
Web Design Strategy
Solid web design is more than just aesthetics. Great design is a thorough consideration of the way visitors will use and experience the site. A well-designed website can elevate your company’s image to a real online presence, making business come alive in ways you’ve only imagined. We help clients build sites with dynamic interactivity that makes every visit rewarding for customers. An effective design might excite, impress, or reassure, but ultimately it should convince visitors to do business with you. MagicLamp can work seamlessly with your own designers or include all of your design needs in a comprehensive package.
- Blogs, Articles, Press Releases
- Email Marketing, Social Media Channels
- Development of Brand Communications
- Strategic, Market-Oriented Language
Content Marketing
Content can include photos, articles, music, videos, games, apps, and much more, and excellent content is what makes inbound marketing work. Content can be the vehicle you use to carry your brand message, and the lure that turns visitors into customers.
Content is what actually draws visitors to your site.
For many sites, content is everything. It’s the foundation that holds up the whole enterprise. No matter what kind of business or website you have, visitors will judge you by the quality of your content. Having valuable, appropriate content is what separates high-ranking sites from spam in the minds of users and search engines, too. Great content is the #1 best way to bump up your SEO ratings, grow your traffic and your leads.
Our Web Development
How your site works and how visitors get things done on it. The back-end programming that powers your site’s functionality.
Sound web development. It’s the difference between a fast and slow site, the difference between good navigation and bad. The difference between happy customers and frustrated ones. Your website is only as good as your web developers, and our programming capabilities offer depth and scope you’ll only find at the top of the industry. We’ve developed a complete range of sites from simple blogs to product personalization interfaces and customized workflow systems. We also develop sites that connect to large-scale commercial infrastructures, ERP/EDI systems, and mainframes. We make sites that take your existing business processes and put them online.
- Keyword Research and Analysis
- On Site and On Page Optimizations
- Inbound Linking Campaigns
- Content Marketing Improves SEO
- Social can amplify rankings
Search Engine Optimization – SEO
Ranking your site high in searches is a big part of getting the results you want. Most people never read past the first 5 search results, let alone click past the first page. If you don’t make the top 10, your site may as well not exist to most users. Rating high in searches for your relevant keywords is absolutely essential to online survival today, and getting those high rankings is never just an accident.
What is Search Engine Optimization?
SEO involves fine-tuning your site’s content so it gets ranked higher and searched more thoroughly. We will design your site structure, titles, meta-data, content, and links in specific ways that make it easy for Google to recognize your site as relevant and important to users.
- Google Ads & LinkedIn or Facebook Campaigns
- Retargeting/Remarketing + ABM
- Boost Posts on Social
- Dollars prioritized into Content and Link Building
- Linked In
Add a complete marketing department to your
organization for the cost of just one person.
Real World Outcomes
Zero to $1m annualized sales for tile company in one year
Grew consumer marketing database from 100k to 500k in 3 years
Doubled Franchise Count in 3 years
Bootstrapped fast fashion retailer to $12m/yr in 5 years
IT Software client acquired by Fortune 500 company
Energy sector client went public on NYSE (April 2021)
